Little Help Agency LLC (Headquarters: Chiyoda-ku, Tokyo; CEO: Shinobu Kawano) today announced the official launch of Lumo, an AI Agent platform built specifically for LINE marketing, on June 15, 2026.
On the same day, the official website, lumo.cx, will go live, making Lumo available to businesses of all sizes through a Free plan as well as paid subscription options.
Built around the concept of "Leave your LINE marketing entirely to Lumo," this next-generation AI platform automates and supports the entire marketing funnel—from initial goal setting and strategy formulation to message delivery, performance analytics, optimization recommendations, and customer support. By drastically reducing day-to-day operational overhead, Lumo empowers businesses to refocus on deep customer understanding and high-value communication.
The official release introduces a powerful dual AI agent architecture: a Marketing Agent powered by Lumo's proprietary "GOALS Model," and a Customer Agent built for automated customer service directly on LINE. Furthermore, a newly added native Klaviyo integration enables a wider range of businesses to execute data-driven LINE marketing seamlessly integrated with their existing CRM data.
The GOALS Model is Lumo’s proprietary marketing automation framework. Once a business sets its objectives, the AI continuously drives the entire lifecycle: campaign planning, audience segmentation, content creation, execution, and performance analytics. By incorporating human review and approval processes, the framework allows marketing teams to maintain ultimate control while significantly accelerating the LINE marketing PDCA (Plan-Do-Check-Act) cycle.
Lumo provides two distinct AI agents to cover both backend operations and frontend customer touchpoints:
The official release introduces a powerful integration with Klaviyo. Businesses can now extend their rich customer data and multi-channel marketing workflows straight into LINE, allowing for highly synchronized customer communications across email, SMS, and messaging apps.
We offer three scalable paid tiers to fit your business size—the Starter Plan at $30 USD/month, the Business Plan at $300 USD/month, and the Enterprise Plan at $600 USD/month. Our Free Plan will also remain permanently available at no cost.
| Plan | Monthly Price | Free Messages | Additional Messages |
| Free | Free | 200 messages/month | Not available |
| Starter | $30USD | 5,000 messages/month | $0.02 per message |
| Business | $300USD | 30,000 messages/month | $0.015 per message |
| Enterprise | $600USD | 100,000 messages/month | $0.01 per message |
The Free plan will remain available at no cost. Paid plans provide access to AI Agents that autonomously support LINE marketing activities 24/7, including campaign planning, message delivery, performance analysis, and customer engagement. Businesses can choose a fixed monthly subscription plan based on their scale and operational needs.
"Lumo" means "light" in Esperanto.The inspiration came from a child's imagination:"If you could look down from space at the moment two hearts connect, you would see a small flash of light."
Lumo was named with the hope of creating products that generate these meaningful moments of connection between businesses and their customers.
Customers currently using LITTLE HELP CONNECT, our LINE integration platform launched in 2019, will be gradually migrated to Lumo throughout 2026.
Approximately 250 customer organizations will be included in the migration program. Our team will contact each customer directly with a detailed migration schedule and timeline.
In most cases, no special action will be required from customers. For organizations with specific operational requirements or unique circumstances, individual consultation and support will be provided.
Customer Agent capabilities. Future updates will focus on deeper contextual understanding of company-specific business models, customer behavioral data, and historical campaign performance to deliver increasingly hyper-tailored execution.
"For the past six years since 2019, we have been supported by over 250 incredible clients on LITTLE HELP CONNECT. Today, we have completely re-architected and rebuilt that experience from scratch to introduce Lumo: an AI agent built natively for LINE marketing. This new product merges our years of expertise in LINE integration, CRM connectivity, and customer communication into a forward-looking, AI-first infrastructure.
Humans articulate the vision, the strategy, and the care for the customer. The AI understands that intent and takes over the granular daily configurations, workflows, and operations. Through Lumo, we look forward to unlocking a future where businesses can focus entirely on what matters most: understanding and building authentic relationships with their customers."
Shinobu Kawano
CEO, Little Help Agency LLC
Little Help Agency LLC is a Tokyo-based software company.
Guided by its mission, "Connecting businesses and people through technology," the company develops and operates Lumo, an AI Agent platform for LINE marketing.
Product information and free trial:
Little Help Agency LLC
PR Representative: Akari Kakumachi
Email: team@littlehelp.jp
"Lumo" is a registered trademark of Little Help Agency LLC （Trademark Registration No. 2025-002974）
Company names, product names, and service names mentioned herein are trademarks or registered trademarks of their respective owners.
HubSpot, Shopify, Klaviyo, and LINE are trademarks of their respective companies.